podcast
We’ve said it before, and we’ll say it again…social media is one of the best ways to connect with current and potential consumers. It doesn’t matter what kind of business you are in; by using social media platforms such as Facebook and Instagram, you can reach followers that will find an interest in what you’re […]
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In a past blog of ours talking about who should be running your social media, one of the things we pressed on is having the proper experience to run the social media account for a business. Coming up with proper content isn’t something that can be done in an hour with whatever comes to mind; […]
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Imagine this: You’re the founder of a business that has 5-25 employees and those people are already being fully utilized at the positions they were hired for. You want to join the four million businesses that have active business pages on Facebook, but you don’t have the time to create a content plan, gather photos […]
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If you watched our Facebook Live video on Friday about reputation management, you heard us talk a little bit about why it’s important to find the balance between staying in the moment and when to practice reputation management. This is something that every business needs to be made aware of in the case they one […]
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As a business, you want to have the ability to share your story with potential and current consumers. There are so many things that happen behind the scenes that people would be interested in seeing. Besides actually telling your story in words or in a blog, one of the easiest ways to do that is […]
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Have you ever looked at the social media account for a business and wondered “Why would they post that?” Or, “How is that relevant to their business?” Content development for social media isn’t just about posting whatever comes to mind; the development is a step-by-step process of figuring out which content will represent your business […]
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Have you ever had that moment…that ah-ha moment? I love these moments. Moments where you know change is coming, and it feels so good! I had an ah-ha moment just a few weeks ago. Pulse sponsored a golf hole for an event. Our logo on the sign looked sharp, but something was missing. I kept […]
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Are you deciding whether or not to take the leap into starting videos for your business? If you haven’t started yet, today would be the perfect day to start! 55 percent of people watch videos online every single day, and 49 percent of marketers who use video saw their revenue grow faster than non-video users. […]
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You have to own it, always. Your crazy is what makes you, you! Recently I have been thinking a lot about the business. Where it’s going, how to streamline some things, how to decide when it’s time for more people to join us. Lots of change which is good, but not always easy to swallow. […]
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When developing a social media content plan for your business, it can be difficult to know what to say. Often times we get questions from our clients asking, “I know I need to post on social media, I am just not sure what to post.” Listen to our Owner and Creative Lead share our three […]
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Not all websites are created equal. If someone were to type your company’s name in a search engine, your website should and will be one of the first items to appear and will be the first impression of your brand. If your website is hard to navigate or the consumer is having a hard time […]
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Your website will be one of the first impressions that potential customers see when researching your company or a specific product or service. We always ask our clients, how hard is your website working for you? What we mean by this is are you thinking of your website as your storefront or first impression of […]
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It’s not easy to try to think of a world before the internet, and in the world of marketing that is even trickier. The evolution of the internet as a marketing tool has changed the way that marketers execute their plans and changed the way that audiences experience and interact with their brands. And while the […]
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Social media sometimes gets a bad rap about itself. Some businesses still don’t see it to be useful or beneficial to their company, but what they don’t know is that Facebook is viewed by consumers 10-15 times a day. Social media is a legitimate marketing tool that can help benefit many businesses and industries. But, […]
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Our clients have recently asked us how to go live on Facebook. We are always a huge fan of video; the more authentic the better. Facebook Live is a great way to accomplish this, live is as authentic as you can get. We are planning to go Live in 2017 and encourage you to as […]
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