podcast

3 Tips to Help You Prep Your Small Business for Time Off

By Becca Feauto / August 18, 2021 / Comments Off on 3 Tips to Help You Prep Your Small Business for Time Off

When was the last time you took a break and ACTUALLY had a break? ⁠Like, I’m talking you put the phone down, shut the computer and did not, I repeat, DID NOT feel bad about it? Or that you’re going to miss something and it won’t get done right away.  Do you feel uncomfortable yet? […]

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Top 7 Lessons I’ve Learned [after being in business for 7 years]

By Becca Feauto / June 2, 2021 / Comments Off on Top 7 Lessons I’ve Learned [after being in business for 7 years]

It is incredibly hard to believe that 7 years have come and gone. And in an attempt to humble myself on this day, I am taking you and myself down a little memory lane.  I started my business because someone believed in me when I didn’t believe in myself. She believed in me so much, […]

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3 Social Media Lies

By Becca Feauto / May 31, 2021 / Comments Off on 3 Social Media Lies

Do you wanna know what really gets me going? When I hear people being lied to. It really gets me going. I am an avid person when it comes to personal development. I read, I do courses, I listen to podcasts. I am basically a human sponge, for a couple of reasons. One, I always […]

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Change can be good right?

By Becca Feauto / December 7, 2020 / Comments Off on Change can be good right?

I’ve completely changed my business in 2020!  There is no doubt, 2020 has brought a whole lot of change for businesses, individuals and families. So much in fact, that we are seeing businesses pivot and reinvent how they do business – which to me is actually pretty cool. But I get it, change can be hard, pandemic or not.  […]

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Wanna Be IN? Social Media Breakdown

By Becca Feauto / May 1, 2020 / Comments Off on Wanna Be IN? Social Media Breakdown

I talk to a lot of small business owners and entrepreneurs a lot. I hear what their frustrations are and the question I get asked most often is, “Which social platforms are right for my business?”  Cause lets be honest, there are so many. I totally understand how they can get overwhelmed.  Heck, it’s hard […]

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Online Shopping on Thanksgiving Hit $4.2 BILLION

By Becca Feauto / December 3, 2019 / Comments Off on Online Shopping on Thanksgiving Hit $4.2 BILLION

With popular social networks seeing some downtime, most shops closed, and many people off work for Thanksgiving, bargain hunters flocked online to start their holiday shopping. Sales for the day totalled $4.2 billion, according to research from Adobe Analytics. That makes this year the first time that Thanksgiving Day online sales have passed the milestone […]

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Marketing Firm photographer, designer, creator

Struggling With Marketing? 5 Reasons to Hire a Marketing Firm

By Becca Feauto / October 29, 2019 / Comments Off on Struggling With Marketing? 5 Reasons to Hire a Marketing Firm

We see it often. Small businesses don’t have full time marketers so they settle in their marketing strategies or someone in the company who isn’t a marketer is trying to do the work of one. Sometimes it works. But most times the best person for a marketing job is, well, a marketer! If you’re struggling […]

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Halloween orange and white pumpkins on black background

Simple Ways to Celebrate Halloween on Social Media

By Becca Feauto / October 22, 2019 / Comments Off on Simple Ways to Celebrate Halloween on Social Media

Whether you’ve been binging Hocus Pocus all month, or you forgot you need to dress up next week, Halloween is just around the corner! Don’t miss out on this opportunity for some Spook-tacular marketing! Take a look at these simple, festive ways to incorporate Halloween into your social media. Share your Halloween costume This one […]

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email marketing for business

5 Things To Do In Your Email Marketing Campaigns

By Becca Feauto / October 15, 2019 / Comments Off on 5 Things To Do In Your Email Marketing Campaigns

There are 3.7 billion email users in the world.* Are you already communicating with your target market through emails? If not, it might be time to start! Here are a few tips to keep in mind when creating an email. Make sure your emails look good on mobile This is a big one because we […]

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Someone looking at a holiday catalog showing wrapped presents.

Plan Your Holiday Marketing Now for a Stress Free Season

By Becca Feauto / October 8, 2019 / Comments Off on Plan Your Holiday Marketing Now for a Stress Free Season

Holiday Marketing- In October? That’s right! We know we’re only a couple weeks into fall, but the Holidays will be here before you know it! It’s the most wonderful, and most hectic, time of year, so it’s never to early to think about your marketing plan. You may have read our recent blog on incorporating […]

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holiday marketing trends reactive media

Successfully Use Reactive Media in your Marketing

By Becca Feauto / October 7, 2019 / Comments Off on Successfully Use Reactive Media in your Marketing

Remember the Ice Bucket Challenge that raised over $115 million for ALS? Or the Mannequin Challenge, where everyone stood perfectly still while blasting Black Beatles by Rae Sremmund? How about the dress that almost broke the internet because people saw it in different colors? You could even take it back further to the Harlem Shake, […]

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Website displayed on an open laptop showing analytics.

Is it Time to Update Your Website?

By Becca Feauto / September 24, 2019 / Comments Off on Is it Time to Update Your Website?

If you own a business, you’ve probably spent some time working on your website. But, was it a long time ago? Sometimes, it’s such a relief to be done with a big project like creating an entire website that we never want to look at it again! And, well, we get it. But 89% of […]

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Colorful fall leaves hanging on a string. Fall scene in the background.

Celebrate Fall With These 4 Marketing Ideas

By Becca Feauto / September 17, 2019 / Comments Off on Celebrate Fall With These 4 Marketing Ideas

We welcome a new season next week and while we all knew it was coming, it can still be hard to say goodbye to summer! We’ll miss the long, warm days, but there’s plenty of great stuff to look forward to in the fall! No matter how you feel about the changing seasons, fall is […]

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Steaming cup of coffee in a red mug with encouraging message "go get em" next to a green plant.

How to Celebrate National Day of Encouragement

By Becca Feauto / September 10, 2019 / Comments Off on How to Celebrate National Day of Encouragement

We know there are a lot of holidays out there. Just Google any date and there will probably be some sort of National Something Day. And honestly, some are pretty silly right? Today is National TV Dinner Day after all… But we actually like to celebrate some of these unique holidays! Like National Day of […]

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Open laptop on woman's lap while she types on the social media site Facebook. There are books and magazines in the background.

Stay Active on Social Media When You Don’t Have Time

By Becca Feauto / September 3, 2019 / Comments Off on Stay Active on Social Media When You Don’t Have Time

We love social media. It’s great for businesses and can be a really simple and cheap way to market. But we also know it can be hard for busy small business owners or their employees to post regularly. After all, there are so many things we have to get done in a work day. A […]

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