just go for it!

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THANK YOU to our sponsor HOTWORX, Sioux City!

What would you do if you saw a big opportunity? Would you for it? That’s exactly what my guests did. This sister duo got into their best car with over 200K miles and drove 7 hours to check out the nearest HOTWORX location and haven’t looked back. Now after opening 3 HOTWORKX locations in NE and IA, [and breaking a few records along the way] they are sharing the highs and lows along the way. From pitching to the franchise owners and bankers, to navigating lease agreements and construction documents. These ladies went all in – you could say they jumped and built their wings on the way down.

I invite you to listen to their story of perseverance, heart and celebration!

In this episode, we discuss…

  1. [3:00] how they got started and the conversation with their spouses.
  2. [6:44] how Katie was able to leverage her experience with franchise owners and banks, and yes, she gave herself some pep talks.
  3. [8:30] how they prepared for pitching themselves to franchise owners and bankers.
  4. [11:20] building a business while building a family. In the middle of working on their first location, Ashley found out she was pregnant.
  5. [14:00]the opening of the first location – all the highs and the lows.
  6. [18:19] the difference between opening a business vs. a franchise.
  7. [22:00] opening location 2 and 3 meant having to hire people outside of friends and family.
  8. [24:50] the Sioux City location is on the MAP! One of the franchises most successful locations.
  9. [25:30] 3 lessons that they have learned so far as business owners.
  10. [29:00] their 2-5-10 year plan.
  11. [32:00] their advice for anyone who is thinking of starting – hint: Just go for it! Find a way, and make it work.

Top book recommendations:
1] The Ideal Team Player by Patrick Lencioni
2] 5 Dysfunctions of a Team by Patrick Lencioni

You can connect with HOTWORX Sioux City online at @hotworxsiouxcityia or at the HOTWORX website.

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Becca Feauto

Becca wants to live in a world where emails are short, love letters still exist and every “thank you” note is scribbled by hand.