podcast
It seems like everyone has a Facebook page, right? It’s super easy to use, so many generations use it and it’s a great way to share and keep up with others. But what about Instagram? Is it as useful as Facebook? Will it reach as many or more followers? Will people be engaged on Instagram? […]
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As a small business owner, it’s easy to get caught in so many things that pull you away from your business. Marketing tends to be one of those things. The more I speak to business owners, the more I hear their fear. Fear if they don’t market, their business won’t succeed, but also fear of […]
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I don’t know about you, but it’s been known that entrepreneurs are notorious for working long hours and have exhausting days. And those long days can easily take all the time and energy you have. But I feel it’s incredibly important to take time to workout, meditate and reset your mind each day. Pick one, […]
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The heart of your business success lies in its marketing. Marketing is one of the most important things you can do for your business. We believe one medium is not effective on its own, rather when you combine mediums and messages together it allows you to share content that speaks to your audience and best […]
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As someone who’s been doing this for a while, I’ve heard the term “ad agency” thrown around a time or two. You probably have too. And while ad agencies are a great fit for many businesses, they are not always the solution for a small business. Believe it or not, there is actually a difference […]
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Over the last few years, our experience working hand-in-hand with small business owners has shown us that our clients tend to share these traits: 1. You are busy. 2. You have great strategy, but could use someone to walk alongside you and assist with the details. 3. You want to see results. 4. You don’t […]
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Recently I read a blog called, How Changing Just 1% of Your Day Could Completely Transform Your Life. That’s a tall order. But I was intrigued. It started out with the idea that we all have one thing in common, we have 1,440 minutes in each day. It’s how we spend them, that’s the difference […]
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We’ve said it before, and we’ll say it again…social media is one of the best ways to connect with current and potential consumers. It doesn’t matter what kind of business you are in; by using social media platforms such as Facebook and Instagram, you can reach followers that will find an interest in what you’re […]
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In a past blog of ours talking about who should be running your social media, one of the things we pressed on is having the proper experience to run the social media account for a business. Coming up with proper content isn’t something that can be done in an hour with whatever comes to mind; […]
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Imagine this: You’re the founder of a business that has 5-25 employees and those people are already being fully utilized at the positions they were hired for. You want to join the four million businesses that have active business pages on Facebook, but you don’t have the time to create a content plan, gather photos […]
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If you watched our Facebook Live video on Friday about reputation management, you heard us talk a little bit about why it’s important to find the balance between staying in the moment and when to practice reputation management. This is something that every business needs to be made aware of in the case they one […]
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As a business, you want to have the ability to share your story with potential and current consumers. There are so many things that happen behind the scenes that people would be interested in seeing. Besides actually telling your story in words or in a blog, one of the easiest ways to do that is […]
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Have you ever looked at the social media account for a business and wondered “Why would they post that?” Or, “How is that relevant to their business?” Content development for social media isn’t just about posting whatever comes to mind; the development is a step-by-step process of figuring out which content will represent your business […]
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Have you ever had that moment…that ah-ha moment? I love these moments. Moments where you know change is coming, and it feels so good! I had an ah-ha moment just a few weeks ago. Pulse sponsored a golf hole for an event. Our logo on the sign looked sharp, but something was missing. I kept […]
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Are you deciding whether or not to take the leap into starting videos for your business? If you haven’t started yet, today would be the perfect day to start! 55 percent of people watch videos online every single day, and 49 percent of marketers who use video saw their revenue grow faster than non-video users. […]
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